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Why Advertise with Us Less Money! More Effective!
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We help you combat the advertising challenges of the decade: ¨ Newspaper readership is constantly eroding. Circulation is down. Readers spend less time each day with the paper than ever before. Subscription-based newspaper sites have reduced online readership potential. Our online magazines are free and 80% of monthly traffic is recurring. We also convert print ads for the web. ¨ Traditional Radio listenership is on the decrease. Actual radio reach has only declined from 96% to 93% in the last 20 years. However, the radio audience is down considerably because time spent listening at home is way down. Internet radio use is on the increase and is fast-growing particularly with the at-work market! We operate Route 101.3 FM available at our MassachusettsInternetRadio.com ¨ Television viewing is fragmented more than ever before. Advertising on the very few blockbuster shows is unaffordable by the local advertiser. On cable, even the top networks rarely exceed a few percentage points of penetration during prime time. Local cable advertising can become an expensive ego trip unless considerable dollars are spent. We can put your TV ad on the internet at low cost and/or produce a video for your business! ¨ Direct mail has become known as junk mail. Most is thrown away without being read and doesn’t reach the desired potential new customers. We reach consumers actively looking for business information! ¨ Yellow pages have suffered usage erosion ( 50%) and many online yellow pages often yield useless results from other communities. Our online yellow pages (business service directory) directly targets consumers!
Additional Benefits of advertising with us:
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